TOY OF THE WEEK !!!!
Perhaps one of the most eccentric and twisted toys ever to be enjoyed and feared by all kids! Its basically Russian Roulette logically re-skinned as a crocodile’s visit to the dentist of course!
First published by Milton Bradley in 1990, the The goal of the game is to “extract” the plastic teeth from a crocodile toy’s mouth by pulling them out with plastic pliers. If the “sore tooth” is pulled, the mouth will snap shut, and the person who caused the mouth to shut is the loser.
However the real fun I and many other kids had was in playing the game with just your fingers, then the game becomes a whole lot more intense!
check out the advert below and an example of someone in Japan playing with no plyers and feeling the wrath of the angry Croc!
designbytouch Ltd is a rapidly growing, award-winning toy design agency, helping companies such as LEGO, HASBRO, DISNEY, TOMY, & VIVID IMAGINATIONS to develop new toys & games. We are looking for a variety of talented, creative big kid designers ideally with experience in product design.
As a strong team player, you will be involved in brainstorms both big and small on a daily basis, so an interest in toys and playfulness is a real advantage. Based at our Leamington Spa studio, we are seeking to recruit the following:
Toy Design Engineer/Model Maker (Permanent)
We’re Looking for tinkerers! You will have experience in making things work! Both at a conceptual level where a ‘hands on’ approach is required to prototype and mock up functions, mechanisms and features to prove out toy concepts and play experiences, and also at a maturing level, where you will have experience engineering products (primarily plastics) ready to hand over to a tool maker. Solid Works & Rhino users are preferable, whilst knowledge of Sub-D modelling is desirable. We are also interested in hearing from freelancers with relevant experience in this area.
Toy Designer – (Permanent)
We are looking for experienced product designers who are excited by creating new play experiences, and are great at bringing to life/ translating cool ideas into tangible toy proposals. We’re looking for concept designers, with digital sketching experience and/or conceptual CAD abilities, as well as graphic designers with character and vehicle illustration experience. We’re looking for designers that have an addiction to aesthetic form and detail, and would love to hear from you if this obsession extends to digital sculpting. We are also interested in hearing from freelancers with relevant experience in this area.
Interested? Send your CV and portfolio to email@example.com
For the past month we’ve been running a toy of the week feature over on our facebook page (www.facebook.com/designbytouch) which has shown a nice variety of classic toys that we remember fondly from childhood! Now we’re bringing that to the Blog, and here is this weeks Toy of the Week:
Major Morgan was a blue handheld musical character device released in 1979, and popular throughout the early 80′s. It was designed to teach children the basics of playing a musical instrument. The main play area of the toy consists of a membrane that, when pressed in different areas, connects an electrical circuit and produces an electronic sound producing a scale of 16 notes. Major Morgan comes with a set of six cards which can be slotted into his body. These have a code to follow along the top section with matching symbols or colours for the main section. If the symbols are pressed in the order presented by the code, they should produce one of the ten tunes on the double sided cards. These nursery rhymes would be recognised by children, and so the concept of rhythm is not represented by the toy, but would be played according to the child’s knowledge of the song. One card features the actual letters of the musical notes played and one card is blank for a child to create their own tune. The instruction booklet introduces the concept of musical notation. (Description taken from the V&A collections).
Major Morgan was a toy invention, created by Greg Hyman and Larry ‘The Colonel’ Greenberg. It had been created initially as a sound effects device for a T.V show pilot, which later became a bestsller for Playskool. It preceded Alphie and Alphie II, which were both hits for Hyman/Greenberg. (Ref: ‘The Toy and Game Inventors Handbook’ Levy/Weingartner)
Coolest Microsoft Ad ever! People on an Oslostreet stumble across a glowing Music Tile and stand on it and the front wall of a club falls down to reveal a live band and dancers!